Serena x sbe

Developed as a paid Instagram story for the announcement of a new hospitality partnership between the Lincoln Motor Company and the sbe Delano, this video showcases a different side of Lincoln's Brand Ambassador, Serena Williams. We were challenged with presenting a new facet of the world-class athlete and decided to showcase the casual, easy-going side of Serena.

Art Director: Yours Truly

Director & Cinematographer: Kevin Osgood

Using Format